Michael Kesten made the transition
from hard news to media relations and communication coaching in 1990 when
he became a media director at the Oregon legislature. From 1997
to early 2002, Michael served as communication director for the
Oregon Trial Lawyers Association.
began in 2002 as a business offering communication services such as web pages and media trainings. A couple of early web page customers were attorneys who started asking for additional services. Michael was asked, "Can you help me project some pictures during this upcoming mediation?" KestenMedia soon evolved into a business primarily serving personal injury attorneys. The business now provides mult-media services to attorneys for mediations, arbitrations and trials.
Michael developed his interest in the media at an early age.
The photo to the right (left arrow)
shows Michael at the age of three, standing with his family just
outside their home in Osburn, Idaho. You can see radio station KWAL
(right arrow) next door. Between the ages of three and six, Michael
spent many Saturday mornings as a resident guest on KWAL's "Aunt
Jane" program. The time was spent talking to "Aunt Jane"
about the stories she read on the air and describing for the children
at home his own crayon drawings.
early days on the radio left a lasting impression. His first year
of college, Michael worked at the campus radio station, KUOI, at
the University of Idaho. After transferring to the University of
Oregon, he began working at the Oregon Daily Emerald, the student
run newspaper. While still at the U of O, he reported news for KZEL FM, Eugene, at that time located in an old laundromat building in the back of a trailer park in Glenwood.
Michael worked in radio news at KIHR AM Hood River, Oregon, and
KBDF AM - KZEL FM Eugene. He spent 15 years in broadcasting, mostly
in television news at KVAL TV Eugene and KOIN TV Portland. For two
years in the late 80s, he worked as a managing editor at Conus Communications,
the satellite news cooperative in Minneapolis. His long career in
news is a benefit to KestenMedia's clients and customers today.